Pattern Pulp

Rebecca Atwood for Method Soap




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Most people in the design and homegoods space are familiar with Rebecca Atwood’s stunning watercolors. Her nature-inspired patterns evoke calming worlds through soft dyes and beautiful handmade shapes. Recently, though instagram, I came across her most recent commercial collaboration – a limited edition packaging partnership with Method Soap.

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Method is a simple, design-forward, no-fuss brand. It’s made it’s mark riding the transparency wave over the past few years and has become a trusted name in the bathroom and cleaning supply industry. It’s fun to see them branch out a bit and experiment with a high-end pattern collaboration. This one in particular feels extremely appropriate, as many of Atwood’s watercolors have a fluidity that feels right for a liquids-based company. If you’re looking to add subtle organic patterns to you home, this is an easy win/win solution.

 

Trend: Deteriorated Renewal




Whenever I’m traversing a new city, it’s always interesting to see what’s been left behind on the street and what’s coveted indoors. While in London a few months ago, I wandered into the Pure Evil Gallery in Shoreditch. The space is well curated and reeks of urban art. The surrendering robot is the work of Presto and reveals layers of loose splatters aside thick color strokes. Mimicking this use of delicate color splashes, the packaging on this Pacifica triple milled soap from New Zealand evokes similar environmentalist sentiments. Reminding us that the discarded items in our lives can inspire new creation, this burnt foam mattress in Darlinghurst was so captivating, it distracted me from my bedbug phobia long enough to snap a quick shot.

Packaging: Eau De Patterns




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We’re all guilty of the duty-free pit stop. It’s nearly impossible to resist spritzing yourself before boarding an international flight, particularly when you’ve got twenty minutes to kill.  Today Pattern Pulp is exploring perfumes that are slightly under the radar.  Scents that take a bit of exploring to find, yet are true favorites among their fan base.  Each of these brands has taken a similar stab at adorning their packaging with intricate florals, a common theme throughout the beauty industry. Sula, a side project of Susanne Lang, a Canadian parfumerie, is an affordable scent that intertwines theme-specific patterns with asymmetrical negative space. In an attempt to trace organic steps to this endpoint, real life inspiration can be found on this Jane Street apartment building as branches span the cement in upward growth.

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Miller Harris’s signature floral etchings are equal parts raw and luxurious.  Following suit, Tocca, known for their understated elegance, has feminized tattoo illustrations for their latest line of fragrances.  Tsi-la Organics, a new player to the team, combines delicate florals with darker tones, enclosing their bottles in a signature black lotus box covered with spot varnish monochromatic detailing.

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Fresh has been producing beautifully intricate packaging for as long as I can remember.  Incorporating delicate details such as wire, metallic thread and jade colored pebbles, the outer mementos are are as appealing (if not more) than the actual product- a successful marketing move when alluring first time buyers and gift recipients.

Tracking Repetitive + Awesome.
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