Pattern Pulp

Trend: Patterns in Advertising




When you consider the advertising industry at large, it’s simply a means to sell many messages. Regardless of the need versus want factor, it’s interesting to follow the creative thinking behind various campaigns. At least, from a trends perspective.

This Kobe Bryant portrait for Turkish Airlines highlights the brand’s unlimited amenities (flat beds, realtime entertainment, chef services) through the technical mechanism of an info graphic. Infusing similar texture into a more journalistic illustration, this New York Times pie chart assesses college debt through the lens of perception and worth.

Keeping in tune with the graphic nature of these layouts, Diane von Furstenberg’s recently launched home collection highlights the brand’s coveted archival duvet covers- a partnership recently launched with Bloomingdales. Sharing a similar color palette and graphic layout, Adobe’s Touch for the iPad app gets playful with tiger-striped typography.

Since we’re sharing the softer side of tech in today’s round up, it seems relevant to showcase GE’s Imagination at Work campaign, highlighting the microscopic organisms that lead to innovation. The palette mimics this vintage American Express Departures cover in a global-fabric kind of way.

 

April 10, 2012 | By: Shayna Kulik

Beauty: Nail Patterns




Patterns are having a truly commercial moment. From Kate Spade’s year of pattern to Banana Republic’s dotted window displays to Diane Von Furstenberg’s latest product collaboration with Coke, it’s clear that Sally Hansen’s salon effects strips are extremely on trend. While they’re a bit time-consuming to apply, the results last for about two weeks and are truly fun finger experiments.

This brings me to the unique wonderment that is Chelsa Skees‘ homemade mani-pedi. She’s added teal tips to her houndstooth strips for an individualistic spin. Chlesa is an East Village based stylist with a fantastic eye for fashion and a unique take on color and pattern. Having recently launched her new new venture, follow along as she curates and pins, you’ll probably find the streams as inspiring as we do.

 

February 13, 2012 | By: Shayna Kulik

A Shopping Guide to Textured Wallets




My wallet’s on it’s last legs. It’s been a spectacular run of five years and I’m once again in the market for a new house for my license, business cards, bobby pins and cash. As a result, Emily and I have combed the market for some textured beauties. In our pursuit, we figured we’d share our best finds- which one’s your favorite?

 

October 12, 2011 | By: Shayna Kulik

Then & Now: Bathing Beauties




Over Mother’s Day weekend I found myself doing several familiar things. I dined at my favorite childhood Chinese restaurant in Cranston, watched an incredibly funny SNL and rifled through old family photos in search of a few to take back to New York. The image to the left was one of the winners and a snapshot of my 93 year old grandmother when she was 23, summering at Old Orchard Beach. Anyone familiar with the WWII generation knows that this beach was where it was at during the 30’s and 40’s, the place to see and be seen. It looks like not much has changed by way of style, as this Diane Von Furstenberg bikini as well as many others have taken a page out of a 70 year old playbook. Other than an hourglass figure, alternate hairstyles and a refreshing breath of racial diversity, the fashion’s nearly identical. Everything old is new again, a mantra that will never fail society, for better or for worse.

May 11, 2010 | By: Shayna Kulik

Tracking Repetitive + Awesome.
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